Originally posted by catatonic
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Right now Texas and OU get about $34 mil per year each in media revenue. Nice, but that's a full 35 percent less than the B1G schools. $18 million per year, $180 million over ten years. That's a lot of dough. If they bolted to the B1G, they would add such value to the B1G that the payouts would likely adjust to $60 mil per school rather quickly.
So OU and UT will have to decide which they want - control or money. I think their desire to dance on the big stage every week on network TV, and add another $25 mil to the bottom line each year, will have them moving to the B1G as the Grant of Rights expires in 2025. But look for an announcement well before that - likely 2 full years before that - coinciding with the B1G's next round of media negotiations.
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